Monday, August 8, 2011

iPhone5- The Features We Want

The iPhone was a technical marvel when it was introduced in 2007.  With each iteration, Apple has continued to amaze consumers with new features and functionality.  Now, with the iPhone 5 rumored to be right around the corner, there has been a lot of speculation as to how Apple will wow the market again.

Apple has a long history of giving consumers what they want before they even know that they want, but this time around, the consumers have a short list of features they are clamoring for.  Here are a few of the top contenders for what we at PriceAdvice would like to see in the iPhone 5:
  1. 4G.  Despite what many iPhone 4 users think, the iPhone 4 does not support 4G.  Let’s hope that iPhone 5 supports the latest cellular technology 4G.  It is the fastest network available and it’s almost assured that Apple will support it on iPhone 5.
  1. NFC enabled.  NFC stands for Near Field Communications.  Simply put, it allows mobile phones to send data to NFC enabled computers.  The most useful implementation is for payment systems.  Users would simply have to swipe their iPhone over NFC enabled registers to make a payment. How easy would that be?  To date, there has been no standardized implementation of this at checkout stand, but it is the future.  We’d like our iPhone 5 to be ready for the future!
  1. Larger Screen.  Android phones have a large variety of screen sizes, but the iPhone has been stuck at 3.2” since 2007.  We’d like to see Apple increase this without dramatically increasing the size of the phone. 
  1. Facetime over carrier services.  We love Facetime, but the fact that we have to be tethered to Wi-Fi to enjoy it, we don’t love that as much.  With 4G LTE support, Apple should be able to enable Facetime use over carrier service. Of course, the carriers may be pushing back against this due to bandwidth issues, but we don't think that should stop Apple.
  1. Flash Support.  The ship has pretty much sailed on this ever becoming reality, but it would sure be nice if Steve Jobs changed his mind.  Even if flash is a memory suck, there are so many flash enabled websites out there that it really limits the iPhone functionality.  Hopefully with the migration to HTML5 this will become less and less of an issue.

Many wonder how Apple could possibly do better with the iPhone 5. The fact that Apple is very tuned into consumer feedback and demand means that they will find ways to make it spectacular. There is every confidence in Apple that they will be able to offer something that blows the market and their competitors away!

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